June 5, 2013 – ELBURN, Ill. – Monica Coenen has been appointed to the position of marketing manager at Rig Source Inc., an international equipment dealer specializing in drilling equipment and crawler carriers. In her new role, Coenen will report directly to Lisa Crimaldi, vice president.
Coenen has worked in marketing within the manufacturing industry for the past ten years. In her previous position she was responsible for the launch of new products and product development.
In her new role, she will manage the individual brand development of both Rig Source Inc. and Terramac, the rubber track crawler carrier manufacturer founded by Rig Source in 2011. Coenen said she will work closely with the sales team to implement a consistent brand message through advertising, tradeshows, press announcements, website and social media. Coenen will also spearhead the marketing efforts for Terramac dealer recruitment and create support materials for the dealer network.
For more information, please contact:
Rig Source, Inc.